How It Started - The Origin and Development of Maya Frost's Collapse Companioning™  Process To Address Heal Trauma, Climate Anxiety, Anticipatory Grief, and Collective Fear

Photo of green marigold seedling sprouting in dark soil.

Maya Frost's First Collapse Companioning™ Clients: Atsuko and Brenda

Maya Frost, creative adaptation and personal resilience expert, developed her unique process that would become Collapse Companioning™ while doing pro bono work with women around the world who were struggling at the very beginning of the pandemic in early 2020.

Recognizing the failing systems that allowed Covid to become a global epidemic, Frost responded in a way that acknowledged the collapse experience of those who were most seriously impacted.

Reaching out to her non-profit contacts in countries she had previously lived in, Frost offered to help those who were in despair. She was particularly focused on serving those who were grieving after the loss of a loved one due to Covid while also forced into isolation that prevented them from getting the support and collective processing they needed. 

Her first two clients were facing deeply painful circumstances.

First was Atsuko, a woman in Japan whose husband, a doctor, had been among the first to die from Covid in that country. At that early stage in understanding the transmission and symptoms of the coronavirus, officials there sealed off Atsuko's home (where her husband had died alone while Atsuko was out of town), and even euthanized her beloved dog and cat. Atsuko was sent to a makeshift quarantine facility, where she spent an entire month in isolation. 

And at the same time, Frost was introduced to Brenda, a high school teacher in the U.S. who had been injured in a school shooting by one of the students in her class.  One student had been killed, and several others, including Brenda herself, were critically injured. Recognizing this as a systemic failure to protect students and teachers in U.S. schools from gun violence, Frost offered to work with Brenda at no cost to help her process her experience and find a new way forward. 

Both Atsuko and Brenda worked with Frost from their imposed isolation: Atsuko in the quarantine facility in Japan, and Brenda in a hospital in the U.S. as she recovered from her gunshot injuries.

During their daily companioning process over the course of one month, both Atsuko and Brenda turned their despair into clarity, creative energy, and inspired action.

While still in quarantine, Atsuko created an online course about how to make friends, her way of responding to the loneliness epidemic in her country and her own deep isolation.

Brenda, using her skills as a creative writing teacher and her new understanding of the emotional turmoil faced by those who survive a school shooting, created a way to help students process their experience through playwriting and poetry.

In both cases, the women created something that sparked the attention and imagination of of others who were in lockdown, going viral and leading to press appearances. 

That ultimately led to interviews with Frost in U.S.-based media outlets, including Thrive Global,  InStyle, and others. 

Clips from press appearances by Maya Frost, in Thrive Global and InStyle in 2021.

Developing the Collapse Companioning™  Process: Combining Psychology and Human Behavior Research With Lived Experience In Overcoming Trauma and Grief

Frost recognized the danger these two women were facing. They were traumatized, grieving, isolated, and restricted from having contact with loved ones. 

Frost herself had experienced trauma, grief, and survivor guilt after a fatal car accident in which four other teens, including the driver, were killed instantly. She was uninjured. Since the accident occurred miles from her hometown and with young people who attended a different school, both the police and Frost's parents insisted that it would be better for her if she never mentioned the accident to anyone. They believed it would be easiest if she simply went to school the next day and pretended that nothing had happened. 

Frost, in shock, agreed, promising she would not talk about it. And she didn't say a word about it to anyone, not even her siblings, for years. (That's how people dealt with trauma back in the 70s.) 

 

This experience changed Frost's life. Not only did she have to find a way to face her own deep grief and guilt, but she had to do so in isolation. It was during this time that she developed what she would later recognize as a mindfulness game.

She created a list of sensory things she loved, such as the softness of her cat's fur, the smell of the hay in the field below her home, a particular birdsong, the taste of the fresh blackberries growing along the gravel road, and other cues. 

Each time she remembered one of these cues, she would simple say, "I am paying attention" and notice herself noticing. She added more cues. Soon, she could not go ten minutes without popping into this state of awareness, and recognize herself doing so. (This was in the 1970s, long before mindfulness was widely understood or gamification was a recognized method for motivating people to acquire a new skill.)

As Frost describes it, "I created this fun game that I couldn't wait to play. I played it all day long. I got good at it. And it saved me." 

Many years later, as she struggled with her grief around the loss of two of her brothers to suicide and one of AIDS, Frost remembered her little game. In 2003, she created an online version of this mindfulness game, and through her newsletter and course, sparked the imagination of thousands of subscribers in over 100 countries. It was featured in a wide range of media outlets around the world.

 

Why Frost Chose a Model of Daily Support For 30 Consecutive Days Rather Than Traditional Weekly or Bi-Weekly Sessions Used In Therapy and Coaching

To Frost, it was clear that her first two clients were struggling. 

She knew what it was like to be suffering alone and carrying a heavy burden.  

She knew how it felt to know that no one was coming to help. 

So, she created a process inspired by both research around habits and her own experience of using her mindfulness game to reconnect with awe, awareness, and imagination. 

Unable to bear the idea that these women would be alone and suffering each day, Frost offered, at no charge, to show up for them every single day, for 30 days in a row. 

Because she was living in Argentina at the time, Frost had to rely on technology: Zoom chats, video messages, voice notes, and texts. All except for the video conversations were done asynchronously, meaning Frost would send a message, and a few hours later, Atsuko and Brenda would send their responses. 

Frost maintains that it this easy, steady flow of conversation that builds consistency and momentum naturally over the course of 30 consecutive days, leading to deep insights between touch points and surprisingly profound and rapid shifts. 

 

Maya Frost, creator of Collapse Companioning, smiling and wearing a Fahrenheit  451 Ray Bradbury t-shirt, standing in the studio apartment in Buenos Aires, Argentina, where she spent the Covid pandemic.

Maya Frost in the studio apartment in Buenos Aires where she started her Collapse Companioning work during the strict pandemic lockdown in Argentina.

For over two years, Frost charged her clients nothing.

She was focused on addressing their wide range of challenging circumstances and personal crises, adjusting in subtle ways her own questions, prompts, and provocations to understand their longings. 

In addition to the collapse-focused clients, she co-created strategy for a wide range of projects launched by women around the world:

 

◾ Multi-cultural/language lullaby recordings in Germany.

◾ Regenerative co-working space in Slovenia.

◾ Drop-in elder care support in Macedonia.

◾ Food co-operative for immigrant families in Croatia.

◾Citizen scientist training network in Romania.

◾Third-generation family business re-imagining in South Korea.

◾Safety training and support for citizen reporters in Lebanon.

◾Recruitment and relocation for teachers fleeing from Venezuela.

And over 50 more in the United States, Canada, and elsewhere.

 

Here are a few of the women who experienced a meaningful transformation during their companioning work with Maya Frost. 

Photo of Sharon, custodial grandparent mentor in South Africa who worked with Maya Frost, founder of Switch Strategies for Change in 2021

Sharon

custodial grandparent mentor

South Africa

¨My daughter died suddenly of cancer, and I gained custody of my two granddaughters, then ages 2 and 4. I was still grieving the loss of my husband the year before, and had a stressful job as a social services director. I was completely overwhelmed.

Maya showed me that I could help other grandparents who were raising their grandchildren. I had worked with many in my job, and now I truly understood their difficulties. 

In our session, it became clear that I could start by creating support groups within the agency I worked for. I really enjoyed helping other grandparents, and decided I was ready to start my own organization. 

Within a few months, I quit my job to expand my services to grandparents outside of South Africa. I now work from home, where I can spend time with my sweet girls. It has been a joy to build this community of compassionate grandparents.¨ 

Photo of Marla, organic farmer and herbalist in Canada, who worked with Maya Frost, founder of Switch Strategies for Change

Marla

organic farmer & herbalist

Canada

¨After I was diagnosed with multiple auto-immune diseases at the age of 44, I felt like my life was over. I had always been active and healthy. Suddenly, I was bedridden.

I moved in with my mother, who had a small farm.

I am so lucky that she became a skilled and passionate gardener in her later years! I paid close attention to the lessons she taught me. As I got stronger, I quite literally dug into understanding more about the power of herbs to heal our bodies.  

And then my mother died. I was devastated. Maya helped me to see the potential for using the farm to help others who were suffering. 

As a certified herbalist, I now teach parents of immune-compromised children how to use herbal remedies to improve their family´s health and happiness.

I have so much gratitude for the chance to live in this beautiful place, and to honor the ground my mother so lovingly tended.¨

Photo of Zahra, muralist/instructor in France who worked with Maya Frost, founder of Switch Strategies for Change in 2022

Zahra

muralist/instructor

U.S./France

¨When the pandemic hit, I crashed. The pain of helplessly witnessing the deaths of so many of my neighbors in New York City broke me. 

Maya got me going again. I created an online course for other muralists. Helping artists brought me back to myself. Decision makers started to approach me. I was offered projects that I never would have attempted to apply for.

Then, my mother fell ill. I left New York and moved back to France to care for her. (I am French Algerian.) Returning to a predominantly African community touched me deeply.

Again, I reached out to Maya for help. Her process gave me clarity. Now, I work with young artists in immigrant communities to create murals that instill cultural pride and lead to paid artist projects.¨

Photo of Helena, tiny home designer in Finland who worked with Maya Frost in 2022

Helena

tiny home designer

Finland

¨My partner died in an accident. A few months later, the architecture firm I worked for was acquired and moved abroad. As a single mother, I needed to find work, but in my small city, options were limited.

Maya helped me to see what I truly wanted. I had designed a tiny home that was built on my property for my mother. Having her so close enriches our lives, and I wanted to help other families bring their older loved ones closer

I had my first client within two weeks of working with Maya. I started my own firm, and now have two employees.

Each day, I look forward to talking to the team and meeting with clients. I love the work we do together." 

Photo of Sonya, vocal coach now living in Italy who worked with Maya Frost, founder of Switch Strategies for Change in 2022

Sonya

vocal coach

U.K./Italy

¨After getting panic attacks during my last two performances, I had to stop doing what I loved most and had trained my whole life for. I was sick with grief.

To pay the bills, I worked six days a week teaching local voice students in my flat. I became physically ill, and my anxiety was at an all-time high. 

Maya walked me through the tech, and within a week, I was teaching all my students online! I got healthier and more relaxed.

Next, she showed me how to start an online voice course. It attracted high-level clients from all over Europe, allowing me to raise my rates and work fewer hours.   

Maya also revived my long-forgotten dream of living in Italy. Within a year, I bought a charming little house in southern Italy. I helped my mother refurbish her own home near mine, and my daughter now lives with her.

I have partnered with a local teacher to create a free after-school music program for over 200 schoolchildren here

At 56, I am happier, healthier, and more connected to my community than ever.¨


Through their 30-day process of deep companioning with Maya Frost, all of these women and others chose to creatively disrupt their despair, ground themselves in gratitude, turn their anxiety into curiosity and awareness, leverage their anger as creative energy, and switch their stories about what was possible in order to create a new life they love.

In the process, they found healing, improved the lives of their families, and uplifted their communities.

Note From Maya Frost | Founder of Collapse Forward

I know what it´s like to hold a heavy heart, including my own.

Helping others work through their despair in order to see new possibilities is perfectly aligned with supporting those moving through collapse awareness to creative adaptation.

If you´d like to partner with someone who can help you:

◾ see and process your grief about the world while

◾ opening to your longing and

◾ imagining new ways to rise to this challenge,

I invite you to reach out. I am here to support you! 

Maya Frost, founder of Collapse Forward and Creator of Collapse Companioning, in a park in Amsterdam, The Netherlands
signature that reads: Maya